ICSC
Experience-Driven Retail That Drives Foot Traffic
Retail properties succeed when they create destinations — not just storefronts. Soft Play environments anchor family engagement, increase dwell time, and drive cross-tenant lift.Play delivers:
• Higher dwell time• Increased cross-shopping
• Experiential differentiation
• Event programming flexibility
• Enhanced leasing narratives
Las Vegas Convention Center,
3150 Paradise Rd
Las Vegas, NV 89109 United States
May 18th - May 20th
841X Featured Play Experiences
Indoor Play Sculptures
At Soft Play, we have over 40 years of experience crafting equally durable and delightful commercial indoor playground elements and soft sculpted elements across all industries. Explore our predesi...
Toddler Play
Soft Play® is a global leader in contained play areas with decades of experience designing and manufacturing entertaining spaces for toddlers. Our free-standing systems provide a complete solution...