Retail Centers
More foot traffic. Longer linger times. More dollars spent. There’s one thing online shopping cannot provide — engaging play spaces. Let us make your store or retail center an entertainment destination that families can’t wait to return to, and watch the average sale total rise, along with the smiles.
Custom Retail Center Playgrounds
Champion the experience economy and stay competitive against online shopping by providing memories families can’t wait to return to. As world leaders in retail playgrounds, Soft Play® will help transform your space into unforgettable family entertainment.
Revolutionize the Retail Experience with a Playground
With Soft Play, you can transform your retail location or mall into the experience families return to time and again. Adding play equipment and playground accessories to your indoor playgrounds helps you stay relevant, compete effectively and increase ROI as families frequent more often and linger longer.
In short, an imaginative play experience is something that online sellers can’t compete with.
For over 40 years, we have made shopping centers and retail spaces sought-after family destinations. We can do the same for you. Our playground consultants will work with all budgets and space sizes to finance and build your playground, ultimately bringing your vision for the area to life.
Benefits of Playgrounds in Shopping Malls
- Deciding to build a play space in your retail center can provide several benefits, including:
- Peace of mind with high safety standards: All of our mall play equipment is carefully tested before installation in compliance with rigorous industry standards.
- Durable quality: Mall playground equipment is designed to withstand even the most high-traffic environments, giving you an unforgettable play experience for years to come.
- Novelty: Create a unique experience that draws families in again and again. Especially in the winter months, families are looking for active indoor activities.
- Increased ROI: Commercial playgrounds attract families, boosting visit frequency and the length of each stay. Visitors who stay longer spend more.
- Branding opportunities: At Soft Play, we know the importance of creating signature experiences that attract more shoppers. We can work with you to create an immersive experience and bring your branding to life.
Transform Your Retail Center Into a Family Destination
Soft Play can help ensure your playground drives foot traffic and competes with online shopping challenges. A custom play area increases dwell time, boosts average spending and provides a screen-free, engaging experience for kids.
Our global leadership is backed by over 40 years of experience creating custom, turnkey retail play environments. We turn empty square footage or underutilized corners into profitable, memorable experiences for families.
Planning Your Retail Center Playground Design
We’re flexible with our comprehensive planning process, offering customization at every stage. With Soft Play, you will have a single point of contact from consultation, installation and ongoing maintenance. Our professionals are here to walk you through each stage and ensure your indoor playground blueprint comes to life.
Our in-house design team collaborates with architects and property managers to maximize any footprint, whether it’s a 300-square-foot toddler corner or a 5,000-square-foot multilevel attraction. We offer modular components and custom themes that integrate perfectly with your retail center’s aesthetic and target demographics.
Flexible Financing Options for Playground Equipment
Soft Play offers flexible financing options for your playground build, helping you overcome financial barriers such as capital preservation and return on investment (ROI). When it comes to up front capital, strategic playground investments offer rapid returns, with some centers seeing ROI within months due to increased visitor volume.
Our special lease-purchase programs are available through trusted partners for our U.S. customers. With a financing plan, your retail space can spread out costs to preserve cash flow for day-to-day operations while still getting the project underway right away. Financing can also offer potential tax advantages and the ability to afford a higher-quality durable play structure without cutting corners.
Why Choose Soft Play for Your Indoor Playground?
At Soft Play, we’re passionate about maintaining our stellar reputation in the industry, offering experienced authority, unmatched durability and comprehensive support. When you choose us, you benefit from:
- Four decades of manufacturing excellence: For over 40 years, we’ve manufactured high-quality, durable equipment that withstands heavy commercial use. Our professionals are highly trained and certified to craft this equipment in compliance with the most rigorous standards and regulations.
- Inclusive play areas: All kids deserve the opportunity to play, regardless of age or ability. Our ADA-compliant designs ensure kids can experience the space together.
- End-to-end partnership: From initial 3D renderings and cycle testing to final installation and ongoing customer support, Soft Play is here to help. We exist to ensure a stress-free project for all retail owners. We can also provide guidance on care and maintenance for your play area project.
Start Planning Your Retail Playground Today
Grow your business with play that works. Contact our expert team to discuss your space, budget and vision today.
Featured Products
Featured Experiences
Mall of America
Minnesota, USA
Cumberland Mall Play Area
Georgia, USA
Fashion Valley Mall
San Diego, California
The Mall at Partridge Park
Michigan, USA
Twelve Oaks Mall
Michigan, USA
Del Amo Fashion Center
California, USA
Relevant Articles
How Indoor Playgrounds Are Revitalizing Shopping Malls
March 24, 2026
Leasing vs. Buying: Which Is Best for Indoor Playgrounds?
February 24, 2026
How to Attract More Families to Your Retail Shopping Center
September 15, 2025
What they’re saying
Bring the power of play to life with SoftPlay
Ready to imagine the play possibilities? Have questions about your space? Let’s get started by filtering your requirements, and we’ll get you in touch with the right member of our team.