Retail Center & Mall Play Equipment
To stay competitive in today’s economy and growing online shopping trend retail and office centers should create shopping experiences families can’t find at home or office. Soft Play understands retail’s needs.
With thousands of shopping play areas worldwide, we help our customers to increase foot traffic through creating unique and customized play environments that drive families to their businesses again and again. Installing mall play equipment from Soft Play has proven to increase foot traffic, not only for one store but for the entire shopping center.
Mall Play Area Equipment Increases Foot Traffic and Brings Customers to You
Installing retail playground equipment at your store or retail center can increase foot traffic, browsing, and encourage shopping. Mall play area equipment from Soft Play can be a great investment that brings families back to your location again and again.
Think about it: Many families shop with their children, but kids typically have shorter attention spans and don’t enjoy browsing stores for hours. They may get bored, restless or even refuse to go out to shop. But with our mall playground equipment, your retail space instantly becomes more attractive to children and can even result in children asking to visit your shopping area with their parents!
While one parent or caretaker is browsing, children may be interested in checking out the playground, meaning that families can stay in your retail space for longer periods of time. This gives them more time to experience all of your offerings!
Featured above: Interactive STOMP play equipment from Soft Play.
When you add playground equipment or a play space to your retail area, the retail area moves from being merely a place to sell to an area where families feel welcome and where they may want to spend more time. A playground can mean more time spent in front of your marketing messages, displays and advertisements, offering an exceptional return on investment.
Soft Play play areas are also highly durable and are always built from top-quality components, ensuring they continue to offer a significant return on investment for years to come.
Soft Play offers a range of contained play structures for malls, including customized solutions that work perfectly with your brand. Our indoor mall playground equipment can fit your play area size and your budget. We can also customize the design or theme to fit your store.
Contact Soft Play today to learn about our custom options or browse our selection of contained play structures and other play structures available.
Make Your Attraction even more Attractive
Soft Play equipment not only provides fun, safer place for kids to be active – it also attracts families to your destination and keeps them coming back.
Stores and shopping centers should use entertainment to stay competitive and attract shoppers. Installing our Soft Play structure will provide another great reason for people to visit, stay longer and re-visit. For over 30 years we made shopping centers recreational shopping destinations and we can do the same for you.
In competitive economy, we will help you find innovative ways to entice your customers and increase their length of stay. Installing one-size-fits-all play areas is not an option for shopping centers to stand out. Your play area should be uniquely designed to speak to your customer, your community and culture of your location.
Healthy Play Area is a Key
Retail Centers should create play areas that are as healthy for kids as they are for business. Our playgrounds are built to last for years, indoors or outdoors. We use only the best materials to create healthy play areas for kids of all ages and abilities. Our structures are designed for easy cleaning and low maintenance, every component is accurately crafted to provide the ultimate in safety and durability.
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About 13 percent of our customers bring their children when they visit the mall. We've estimated that about 2000 kids use the playground installation everyday. Of course that means there are also about 2000 parents bringing these kids. So the playground has really made an impact.
We are quite happy with the play areas in our furniture stores. The squeals of delight from the children who visit our stores make us happy to know that we can offer them some type of entertainment while their parents are shopping! Maintenance of the play area is a breeze and it wipes off easily. I even found our cleaning lady going down the slide one day with her duster! I was quite pleased with the installation process. Your men were neat and efficient. They also supplied me with information on maintenance and were very professional.
We discovered Soft Play at a trade show here in Las Vegas. We had the equipment installed, and we’ve been very pleased. Our Soft Play system is part of a large multi-use entertainment complex, and it’s been a big hit. The equipment is exceptional and the amenities are superior to anything else we’ve seen. Plus, we had a couple of special requests, and everyone from the sales rep to the installers was more than happy to accommodate us. Job well done Soft Play.